Tag Archives: magazine

Magazine Printed & Special Insert Spreads


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Magazine Progress

Some more organisational spreads to help me sequence the presentation and work out how I am going to introduce the notion of Le – will probably use the story from the ‘Editorial’ spread and bits from the ‘If Le were a map/body’ bits to setup the concept. Got a new cover too. covereditorialif-le-were-a-bodyif-le-were-a-map

In regard to the special insert I am proposing ‘Letown’ a city that migrates year to year that is a composite of the primary megacities that have the most influence on Le. It would be a scaffold city – thus quickly assembled/dismantled. The scaffolds would match major physical sites in Le’s member cities (proportional to their representation in Le’s algorithm) allowing visitors/pilgrims to experience the core of Le at any given time all within one site. Behind it is a secret economic agenda (not sure whether this is a positive or negative thing yet…). Letown would operate as a colonising machine, increasing Le’s representation in areas of the world with low ratings – the temporary city might act as a city starter – boosting Leness in a region for the duration of its stay before it moves to another site. Now looking from outside the project, Letown is a metaphor for the online city’s method of production. It creates through compiling – building adjacency between disconnected content. If we imagine this city starts to integrate some near future technologies such as augmented reality and real-time video/audio capture of urban environments, then the city would also enable telepresence – e.g. those in Letown’s  replica of Times Square could interact with those in the New York Times Square. Have to elaborate all of this visually obviously – still working on rest of the magazine at the moment!

I’ve also started on some adverts to scatter throughout and help with the world building. More coming.



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Indexing the Project through a Magazine


On Tuesday we discussed using the magazine as a format to sample the multiple natures of Le. I have started putting together a document to organise the stories that need to be assembled – a directory for describing Le, but also one for determining what I need to work on from here. I imagine that the project would be presented through the magazine, but with articles linking to other stories told through other media such as web blogs, youtube videos, adverts, film snippets/trailers, news clippings etc.

This way the media through which mass culture and collective consciousness are transmitted become the mediums for communicating the project.

I’ve started collating the material for this magazine issue in a contents page – will show more fleshed out tomorrow!contentsJust something interesting – bringing Deep Dream back – this is how it works (it’s a bit complicated but I think this guy breaks it down nicely).


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It (finally) arrived!

‘Minoru (“bearing fruit”) Yamasaki (roughly, “mountain ledge with a great view”) does not look like a man who would brew up a storm…’


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